BRAND PARTNERSHIPS
Real questions.
Unscripted answers.
St. James creates direct, personality-led street interviews built around opinions people already want to debate.
THE ORGANIC SIGNAL
100
recent posts
Organic views
30.7M
↗
Shares
1.7M
↗
BUILT, NOT BOUGHT
No paid distribution
No purchased engagement
ASK
REACT
SHARE
ORGANIC PERFORMANCE
Reach at scale.
Built through real reactions.
100-post average
307K views per post40.8K interactions per post
17.5K shares per post
BREAKOUT REACH
Top five posts by views
Five posts exceeded 1.5 million views.
INTERACTION MIX
Sharing drives the response
4.1Minteractions
- Likes2.12M
- Shares1.75M
- Saves168K
- Comments47.3K
AUDIENCE
A national U.S. audience in its prime consumer years
75%United States
66.9%ages 25–44
59.9%men
40.1%women
LEADING U.S. CITIES
share of total audience
Los Angeles
Houston
Chicago
Philadelphia
New York
PARTNERSHIP FORMATS
Brands can enter the conversation naturally
BUILT FOR
SOCIAL VIDEO
One recognizable host.
One clear premise.
A real human response.
- 01
Sponsored question
A brand-supported prompt presented in the established interview format.
- 02
Presented series
A recurring set of interviews built around one relevant theme.
- 03
On-location coverage
Interviews captured at an event, launch or cultural moment.
- 04
Integrated product moment
A product or service introduced where it belongs in the exchange.
BRAND FIT
Best for brands with something people want to discuss
EntertainmentFood + drinkDating + relationships
Style + groomingConsumer technologyEvents + experiences
PARTNERSHIP INQUIRIES
Bring your brand
into the conversation.
Now considering a limited number of inaugural brand partnerships.
stjamespartnerships@gmail.com